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Digital Marketing Services

Influencer Marketing

  • 89%

    Creators Vetted

  • 80%

    Posts On Brief

  • 60%

    Creators Rebooked

Influencer Marketing at work in the agency

A good creator partnership looks like a recommendation from someone the audience already trusts. We find those people, agree clear terms and track what each one brings in.

Gauges above are sample figures for a fictional agency.

Our Proven Process

Smart Process, Powerful Results

  1. Weeks 1 to 2

    Audience research and creator shortlist.

  2. Weeks 3 to 4

    Outreach, terms and briefs.

  3. Weeks 5 to 8

    Content goes live in two waves.

  4. Week 9

    Report, rebook list and reuse plan.

Tailored Strategies, Real Results

Creators who actually fit, briefed like journalists

We start with a short list of creators whose audience overlaps with your buyers, checked by hand for fake engagement and past brand conflicts. Smaller accounts with an attentive audience usually outperform large ones, and cost far less.

Posts delivered on brief88%

Creators worth rebooking60%

$3,400From, per campaign

Colleagues reviewing work together

What Is Included in Influencer Marketing?

Each partner gets a one-page brief: what the product does, what must be said, what must not, and where they are free to be themselves. Every post carries a tracked link or code, so the report shows revenue per creator and not just reach. Creator fees are paid directly and agreed with you before outreach.

  • Creator research. A vetted shortlist with audience overlap, rates and past work.
  • Outreach and terms. Contact, negotiation, usage rights and disclosure handled for you.
  • Briefs and review. One-page briefs and a single round of review before anything goes live.
  • Tracking. Unique links and codes per creator, connected to analytics.
  • Content reuse. The best creator content cut for ads, email and product pages.
  • Campaign report. Sales, cost per sale and audience notes for every partner.

Sample Results

What We Measure And Typical Ranges

  • 18% lower

    Cost per sale against paid social

    Median across sample campaigns

  • 6 in 10

    Creators rebooked

    After a first campaign

  • 40%

    Creator content reused in ads

    Share of delivered assets

Deliverables

What you will have in hand

  • Vetted creator shortlist
  • Signed agreements with usage rights
  • Creator briefs
  • Tracked link and code sheet
  • Campaign report with rebook list

Marlow & Finch Skincare: organic sessions a month

Sample client, 12 months

Fictional client and sample figures.

Read the full case study

Sample figures and prices in US dollars for a fictional agency. Results vary by site, market and starting point.

Service Questions

Asked About Influencer Marketing

By audience overlap and comment quality first, follower count last. Every account is checked by hand, and you approve the shortlist before anyone is contacted.

Always. Every agreement requires clear disclosure that follows FTC guidance. It protects you and the creator.

Eight to twelve creators over two waves, with a small test budget. The report tells you who to rebook.

Meet Our Expert Team

The People Behind Your Success

  • Portrait of Margot Lindqvist

    Margot Lindqvist

    Founder and editorial director

  • Portrait of Kenji Morita

    Kenji Morita

    Head of technical SEO

  • Portrait of Camila Reyes

    Camila Reyes

    Head of content strategy

  • Portrait of Mateo Vargas

    Mateo Vargas

    Digital PR lead

  • Portrait of Hannah Whitfield

    Hannah Whitfield

    Local SEO lead

  • Portrait of Delia Okafor

    Delia Okafor

    Paid media lead

  • Portrait of Theo Brandt

    Theo Brandt

    Social and email lead

  • Portrait of Noor Haddad

    Noor Haddad

    Analytics lead

Testimonials

“The audit was twelve pages, and the first page was all we needed to get budget approved. Nine months later organic is our largest source of demos.”
Priya RamanVP Marketing, Tallgrass Ledger
“They told us to delete most of our blog and explained why in plain terms. Consultation requests nearly tripled.”
Jonah CastellanPartner, Castellan & Voss
“Our front desk teams have one process now. Reviews tripled and the phones are noticeably busier.”
Dr. Elena GarzaManaging Partner, Bexar Ridge Family Dental
“Writers who interview our engineers and get the details right. We approve most drafts with one round of comments.”
Soren AlbrechtHead of Content, Kestrel Freight Systems
“The monthly report is two pages and I read all of it. That has never happened with an agency before.”
Dale WhitcombOwner, Pecan Street Plumbing & Air

* Sample reviews from fictional clients.

Our Blog & Insights

Notes and Playbooks to Help You Market Smarter Online

Field notes from the people who do the work: search, paid media, social, email and measurement. Each piece is written by a practitioner and edited by someone else on the team.

Take the First Step. Put Your Marketing on a Plan That Compounds

Join the monthly briefing: one page on what changed in search, paid, social and email, and what to do about it. No sales emails, and you can leave in one click.

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